"Hackers have already breached internet-connected camera systems, smart TVs, and even baby monitors." - Molly Wood, The New York Times
We go everywhere with our phones today. At home, to work, school, the shower, the..... you get where I'm going. The mobile phone has made it extremely convenient for us to access information everywhere.
But did you know that your iPhone knows the places you frequently visit? Don't believe it? See it for yourself.
Go into your iPhone settings, click privacy, click location services, scroll all the way to the bottom of that screen, click system services, scroll to the bottom of the first list and click frequent locations. Now let it sink in for a second......a little concerned yet?
Your iPhone tracks and lists all of the locations that you visit most often, whether that be home, work, school, etc. You will find all of the places you spend the most time listed in that section. Not only is this part of your phone a little creepy but I bet you did not even know you had it turned on.
Apple says they use this data for location specific advertising but who knows what else (and who else) is using this location data.
To turn off your frequently visited locations just click the switch at the top of the page and your phone will stop tracking your frequent locations. While there, it is also smart to turn off some of the other location based services that you do not need. On my phone I turned off "Location-Based Alerts", "Location-Based Apple Ads", "Location-Based Suggestions", and "Share My Location." On the bottom of the screen under the product improvement sections I also turned off: "iPhone Analytics", "Popular Near Me", and "Routing & Traffic."
Now it is not like I am doing anything shady that I should be worried about my iPhone tracking my location, I just do not think they have a right to know this information, especially if they are not going to compensate me for it. They are using my location data to sell to advertisers so they are better able to target ads, however, I bet almost no one knew this setting existed inside their phone and that is the problem. They are collecting this data all without our knowledge and that is a problem. We should have the prompt to opt out when we buy the phone.
Good thing we know how to opt out after though ;).
As always, thank you for joining us today! Please be sure to come back Friday at 6:00pm EST for another practical strategy to take back your privacy.
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